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GEO trends within campaign Data
Park Slope SoftWorks integrated campaign data into the Google Maps application. The interface provides a graphical representation of where leads for each campaign are coming from. The map shows pockets of leads in different geographic locations and provides a good indication for where the demand for a specific product/service is the greatest. This information helps our clients concentrate marketing $$ in the right geographical targets.

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Google Uses Park Slope Softworks use case for its Website optimizer product Park Slope softWorks Doubles a campaign convertion rate by using Google Website Optimizer.

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