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Digital Marketing an Hour a Day Blog

Ways to Retain Online Customers

Posted by Orr Klein on Wed, Mar 07, 2018 @ 01:14 PM

Online customers are finicky. With so many websites vying for their attention, they have endless distractions. They also know that the competition is steep. If they just keep looking, they might be able to find a better deal on the same item from another online shop.

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Tags: online marketing, Marketing strategy, inbound for small business

How to Know if Your SEO is Working

Posted by Orr Klein on Wed, Feb 14, 2018 @ 11:33 AM

To get any attention in today’s digital commerce landscape, you absolutely need an SEO strategy. Search engine rankings and visibility are more important than ever, and the competition is steep.

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Tags: SEO, inbound for small business, Search engine rankings, SEO audit, Free SEO analysis

Using Nostalgia to Engage Social Media Users as part of your inbound Marketing strategy

Posted by Orr Klein on Thu, May 26, 2016 @ 02:51 PM

Ah, the good old days.

What feelings are invoked when you say or hear that phrase? Have you ever bought something not because you needed it but because it reminded you of an event or person from your past?

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Tags: social media, content marketing, Blogging, inbound for small business, inbound strategy, Social Marketing

Top Five reasons your Inbound Marketing Strategies aren't working

Posted by Orr Klein on Tue, Apr 26, 2016 @ 12:50 PM

 


So I know you might thinking after I read this super useful article about inbound marketing I should be an expert in inbound marketing, right? Why is nobody coming to my website? Aren’t my blogs enough to bring people in? Well, here’s the thing, inbound marketing has a lot to do with planning and planning & crafting ideas carefully in order for it to work. If you have no direction as to where your company wants to go, your inbound marketing tactics simply won’t work. So, here are some reasons as to why your inbound marketing strategies aren’t working. Once you recognize the problem, it’ll be much easier to fix and people will come and visit your website. Here are the top 5 reasons why your inbound marketing strategies aren't working from an inbound marketing company in Brooklyn

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Tags: content marketing, Inbound marketing, inbound marketing agency, inbound for small business, inbound strategy

Five simple ways to start utilizing content marketing

Posted by Orr Klein on Tue, Apr 19, 2016 @ 12:49 PM



So you might be wondering, what the hell is content marketing? Why are all of these advertising wizards telling me that I need to start working on building my own content? I’m already a master at conventional advertising, why should I start this new form of marketing? Well, as it turns out, the average consumer does everything they humanly can to avoid ads. Adblock has become increasingly popular over the last few years and people use subscription services like Netflix in order to avoid commercials. What content marketing does is advertise your company in a seamless and interesting way. People are always interested in reading great content and it might as well come from you.  It’ll advertise your company, and entertain your potential clients. It’s a win-win situation! So, here’s what you can do to successfully start content marketing unless you want to be one of those old farts that still thinks conventional advertising is the only way to go. Here are five simple ways to start utilizing content marketing from an inbound marketing company in Brooklyn

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Tags: online marketing, Inbound marketing, Blogging, inbound for small business

Four inbound Marketing techniques every small business should use

Posted by Orr Klein on Sun, Apr 10, 2016 @ 02:10 PM


You just started a small business, maybe it’s something simple like a flower shop or a bagel cafe, maybe it’s something a little bigger like a restaurant that brews it’s own beer, or maybe you and your eight roommates decided to sell homemade salsa out of your studio apartment in east Williamsburg (no judgment, you do you). Either way, you wanna get the word around and have as many people as possible check out your new business. Whether you like it or not, the world is now online, and the best option is to build a website to try and promote your cool new project. You might be wondering, “Gee, how do I get people to come check out my new website and business. Well, this question has been asked by a ton of people and with these inbound marketing techniques, you can get people to come to your website in no time. Here are four inbound marketing strategies every small business should use from an inbound marketing company in Brooklyn

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Tags: Inbound marketing, inbound for small business, inbound strategy